Role: Creative Direction, Art Direction
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Client: Ranking dos Políticos
Agency: OMZ
Film Production: Ça Va Art
Director: Thiago Eva
Assistant Directors: Patrícia Jaeger
DOP: João Carneiro Jr
Exec. Producer: Silvana Princival
Account Executive: Ana Carolina Nichele
Audio Production Company: Ritmika

Creative Director:
Gabriel Muchon

Creatives:
Gabriel Muchon, Paulo Sancer, Leandro Grijota, João Aquino,

Digital Strategy:
Gabriel Rosset

Planning:
Daniel Oliveira, Guilherme Braga, Gabriel Rosset

"Who deserves a seat in Congress?"

In 2018, an election year in Brazil, we created a campaign for Ranking dos Políticos, a platform that evaluates Congress members on anti-corruption and responsible spending.

Using sarcasm, we staged corrupt politicians at a banquet of perks and public money, exposing their privileges. The film asked: who deserves a seat in congress?

The campaign drove strong engagement and boosted platform traffic, reinforcing the message: conscious voting matters.

Index

Say hello gabriel.muchon@gmail.com