Gabriel Muchon Creative Director



Role: Creative Direction
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Client: EDP Brasil
Agency: OMZ
Film Production: Ça Va Art
Film DIrection: Himalayas
Exec. Producer: Alessandro Zanetti
Creative Director:
Gabriel Muchon

Creative Lead:
Natan Pereira, Paulo Sancer

Creatives:
Tiago Marchitiello, Natan Pereira, Paulo Sancer, Leandro Grijota, João Aquino, Vinícius Queiroz.

Digital Strategy:
Gabriel Rosset

Media:
Kauê Delvequio, Vanessa Ferre, Tadeu Correa

Planning:
Daniel Oliveira, Guilherme Braga, Gabriel Rosset

Agency Producer:
Marcos Lara



"Solar Energy:
simpler, smarter, and more digital. "

For the launch of EDP Smart in Brazil, a campaign was developed with a strong focus on performance and multi-platform presence. The strategy centred around a series of 30 second films and bumper ads, designed to present the platform’s solutions in a clear, agile, and consumer-focused way.

This is one of the films from the series. A piece that translates, through a light tone and dynamic visuals, EDP’s commitment to making the energy experience simpler, smarter, and more digital.









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